Digitalisation has profoundly transformed the lives of citizens in virtually all parts of the world. Doing daily shopping, booking a gym class, or watching the Champions League final. This and much more can be done through smart devices. Tasks that clearly go beyond domestic matters. On a professional and investor level, the democratisation of the Internet and new technologies have paved the way for revolutionary forms of investment that are increasingly filling gaps in the market.
When we think of this concept, most people might think of cryptocurrencies. There is no doubt that they are at the forefront of this revolution. The relationship Bitcoin dollar is very much present in the strategies of millions of citizens, along with numerous investment funds and companies; who closely follow the evolution of the crypto giant; all under the prism of seeking financial profitability as a goal.
Perhaps it seems distant now, but just two decades ago, investing in the stock market required going to traditional banking institutions or contacting a financial advisor. Now, any user can access from their mobile and participate in new financial opportunities. Not just in the traditional market.
Digital investments have become a global trend that moves billions of euros each year and continues to grow at great speed. The global cryptocurrency market has surpassed 2 trillion dollars and countries like the United States, South Korea, Singapore, or the United Arab Emirates lead a large part of the investments and operations.
Index Funds, NFTs, or Crowdfunding
Possibly, cryptos have inspired or pushed other revolutionary investment methods; such as index funds. It is a way to acquire shares of technology companies from anywhere in the world. These funds have gained enormous popularity due to their low fees and the possibility of diversifying risk. In the United States, for example, ETFs (a formula that replicates the value of a stock) move more than 10 trillion dollars in assets, while Europe is witnessing the rise of this type of platform.
Metaverse assets and NFTs represent another of the emerging trends in the digital economy. The NFTs, or non-fungible tokens, allow for certifying ownership of digital works, virtual objects, land in virtual worlds, or exclusive items within video games. During their early years, NFT sales exceeded 25 billion dollars annually. The United States continues to lead this sector, although Asian countries like Japan and South Korea are making significant investments.
Crowdfunding also forms part of the new forms of digital investment. With crowdlending, users lend money to companies or individuals in exchange for interest. On the other hand, real estate crowdfunding facilitates participation in housing or building promotions with reduced investments. This sector moves more than 100 billion dollars annually worldwide and has China, the United States, and the United Kingdom as its main markets.
Cryptocurrencies lead a broad and diversified market where everyday users have entered a previously unknown territory. Digitalisation has brought the democratisation of investments.





